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Local
popcorn farmers grow a field of dreams
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Cindy DiFazio - Staff Writer
The 85-acre Riehle farm just outside
of Sunman has been in that family since 1910, and while many
traditional crops have ripened in its fertile fields over the
decades, in the past eight years some of those acres seem to
be having more fun. The reason is that Eric and Lisa Riehle
are growing popcorn! Popcorn mogul and fellow Hoosier, Orville
Redenbacher, would have applauded their entrepreneurial spirit.
We wanted our own farming operation, but we knew it would
be difficult raising corn and soybeans, Riehle told Doug
Kirby of the Ripley County Farm Service Agency for an article
in The FSA Courier. And, while it may sound like a whimsical
crop to grow, Lisa reports some practical advantages that raising
popcorn has over traditional crops including, popcorn sales
do not depend on the grain market and it is sold by the pound.
Kirby praised, Their attitude and enthusiasm are contagious.
Eric Riehle started out growing just one variety eight years
ago, growing popcorn in bulk for, and learning from, a popcorn
business based in Wisconsin. One year later he and Lisa were
married. It was a struggle starting up, confesses
Lisa. However, Lisa explains that they entered into both their
marriage and the business bolstered by their shared faith in
Gods plan for them. Our beliefs play a big part
in how we approach everything in life, Lisa shared.
What is also apparent is that the couples common sense,
intelligence, determination and hard work are contributing factors
to their success. When they decided to build an operation around
growing and selling popcorn, Eric researched what would be needed.
With some help and guidance from the FSA, they erected a building
that houses cleaning and processing equipment, storage space
and a small but efficient business office. The Riehles then
purchased some of the highly specialized equipment they needed
used at significant savings. They also package and
label gourmet popcorn for a New Mexico company, trading those
services for packaging and labeling equipment used for their
own brand.
The Riehles equipment also assists other local farmers.
Eric and Lisa told The FSA Courier, Not only are we able
to grow, process and distribute our popcorn, our equipment has
helped other farmers in the community. We clean wheat for one
local farmer and another neighbor uses our unused popcorn as
cattle feed.
Although Riehles Select Popping Corn is a, pardon the
pun, growing concern, Eric still works with dad, Mark Riehle,
in his row crop operation and drives a school bus for additional
income and health insurance. The young family now includes children
Abigail, 6, Matthew, 4, and Benjamin, 1. And, with three kids
and a burgeoning business to attend to, calling Lisa a stay-at-home
mom is a bit of a stretch. She also works side-by-side
with Eric and is the farm accountant. It keeps us hopping,
Lisa laughed.
Much of Riehles Select Popping Corn sales are generated
at www.selectpopcorn.com, their website. It advertises 13 varieties,
some of which are blends. Also available are gift sets, a whirley
popper old-time stove top popping pan, seasonings and
special oil. Some of the tantalizing types of gourmet popcorn
they sell are: Baby Yellow - advertised as their top seller
- small, tender and hulless; Rainbow Delight - includes
big, medium and small popcorn with one great taste; and, Ruby
Red - crunchy, nutty tasting.
Their products are also available at retail outlets including
Marys Shoppes in Osgood, Not Just Popcorn in Edinburgh,
IGA in Sunman, A Touch of Country Florals & Gifts in Versailles
and others (listed on the website).
Although they have not yet landed a contract with a major retailer,
they think that just might be a part of the plan
for their future.
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SUBMITTED PHOTO
Eric and Lisa Riehle enjoy growing a variety of popcorn
on their Sunman farm. Here the couple is pictured with
their children, Abigail, 6, Matthew, 4, and Benjamin,
1.
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